Continue shopping
Your Order

You have no items in your cart

You might like

Shopping and Eating in Pershore

Welcome To Our Showroom and Store

There's no doubt that we all love a little bit of retail therapy and online shopping. But sometimes you want to get just a little bit closer to the products and see things for yourself, so why not pop down to our shop in our hometown of Pershore. 





Visit Our Showroom


29 High Street | Pershore | Worcestershire | WR10 1AA 
Call us on 01386 556161 |


There is an abundance of parking available in Pershore including the large car park in the centre of the town.  

Where exactly is Persora?

Our beautiful store is recognised by the striking dark grey and yellow exterior of our double fronted, high street store. We're situated on the left just as you exit the car park on foot and we're right in front of you down the high street.


Opening Hours

Monday Closed
Tuesday 10.00am to 5.00pm
Wednesday 10.00am to 5.00pm
Thursday 10.00am to 5.00pm
Friday 10.00am to 5.00pm
Saturday 10.00am to 5.00pm
Sunday Closed


Please note that as an an independent family-run business, our opening hours are subject to change and we may open or close slightly earlier or later than planned. If you are making a special journey, you are welcome to call us on 01386 556161 prior.


Before You Visit...





Our teams work really hard to ensure that we always hand picking unique collections of furniture, home accessories and gifts from some of the very best British designers. With our best-selling collections, there is sure to be something for everyone that is guaranteed to make your home just a little bit happier. Visit us in our gorgeous, privately-owned Grade II Listed Building which still features many of the original elements of the building's design following our extensive renovation in 2014. Whilst we've got two floors full of amazing products, we can't always fit everything in with things you may have seen online. So if there is something you'd specifically like to see or wish to try out, then please call a member of our team ahead of your visit and they will do all they can to assist.



What Brands Do You Stock?

Where do we start?! We stock amazing brands such as Estella Bartlett, Katie Loxton, Joma Jewellery, White Leaf Jewellery, Sass and Belle, Ginger Ray, Persora Bespoke, Bloomingville, Parlane...the list is almost endless! We also have an abundance of brochures from all of our designers which you are welcome to peruse at your leisure in our store. Many of our customers appreciate we can't fit everything in that we can get our hands on so we also operate a custom ordering service.




On October 14th 2014, we opened the doors to our then newly renovated Grade II Listed building on the high street of the Georgian town of Pershore in Worcestershire.

After almost 12 months of extensive renovation to our newly purchased store at 29 High Street, a millions tears, thousands of hugs of reassurance and many long days curating the store to perfection. Whatever our direction, our business always has family at the very heart of it.

A contemporary addition to Pershore High Street, we operate a busy online presence via our website where many of our items including furniture, lighting and home decorative accessories are sent to cities across the UK and world including New York, London, Paris and Stockholm.

Our award winning business is housed in a double fronted, three storey listed building that has won awards for its architectural design.


The start of 2023 has been a difficult one. In 2022, the head of our family - our heart and soul, our dear mum - was diagnosed with terminal Melanoma.

After a long and courageous battle (we'd have expected none the less from her!) mum lost her battle and passed away peacefully surrounded by her family at home on 30th May. That day, we didn't just lose our mum. We lost a wife and a nana. We lost a woman who loved our business, loved her children and her grandchildren, and loved her husband for more than 45 years. She has left a space in our own and our customers hearts we'll never be able to replace.

We'd like to thank the loving support of St Richard's Hospice and Melanoma UK for their unwavering dedication to providing care to both our mother Cheryl and our father Tony.

As such, a percentage of our annual profits will be donated directly to both of the aforementioned charities. So every time you buy from us, you're also going to be supporting the hard work of charities relied on everyday by cancer patients and their families.


Aimee, Co-Owner & Founder

In bewteen buying, delivering, pricing and anything else retail - Aimee can be found feigning an interest in steam trains with her 4 year old along with feeding him copious amounts of milky bar.

Tony, Co-Owner & Founder

Our wonderful father and doting grandpa. An unmatched passion for Northern Soul with an enviable record collection of some of the rarest records in the world! Some of our ost unique pieces are down to him.

Sasha, The Lunatiques Pop Up

When she's not cleaning up poo, new mum Sasha and her husband are founders of our in-store pop up The Lunatiques which specialises in antique and vintage furniture and accessories shipped across the UK.

Claire, Manager SIP Coffee House

When they're not out the razzle, you'll be greeted by Claire's friendly face at our in store coffee house. She'll proclaim she's from London and put on her best accent but in reality she's from posh Surrey!

James, 4 Year Old Product Tester

Aimee's son and an absolute tyrant when it comes to testing the durability of cushions, throws and whether furniture can withstand a monster truck being thrown at it. A chocolate lover, train enthusiast and all round rascal.

Milliana, 6 Year Old Cake Fiend

Our beautiful niece and our very own cake taster who enjoys the 'purple cakes' the most in the coffee house. She's also a multi-lingual maestro and much loved grand daughter. M as she is fondly known, is also a little magpie!

Emilia, Cleaning Enthusiast

One of our newest members to the coffee house team. She's gearing up for her 18th birthday, recently passed her driving test and loves listening to our stories of nights out! She's also got a weird obsession with cleaning!

Natalia, The Dark Horse

Don't be taken back by her quiet demeanor - she's a dark horse! Not as shy as she comes across and